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Whether you have a small or a large business, or you have plans of putting up one or you already have an established business but is not generating good returns, you might want to consider getting it online. In today’s fast-paced industries and competitive market environment, being online has become very crucial for every business. If you still don’t have an effective business website, you should start considering having one so you can become more competitive and you can reach out to more customers. And whether or not you are an expert in internet marketing and SEO, hiring a search engine consultant can be very helpful.

It can be really amazing just how simple things like showing up on the pages of various search engine results can do a lot to your business. With the help and expertise of your search engine consultant, expect your business to have excellent position on every search engine result page including Yahoo, Google, MSN, and Bing. Having an excellent ranking on the first page means better business exposure, more web traffic, and greater opportunities to generate huge profits.

Many of today’s search engine consultants are equipped with the knowledge and skills on how to, not just get your business online, but also to make it more known and exposed. They employ internet marketing techniques and strategies that guarantee a better and more effective online business. The most common technique is listing your business website to various social networking sites, such as Facebook, Twitter and MySpace. They can also list your business to different social bookmarking sites and website directories or employ pay per click advertising, email marketing and link swapping.

SEO is also another internet marketing technique that many good search engine consultants employ. The process refers to optimizing your business website in order for it to easily show up on Google, Yahoo and Bing. To optimize your website, they merely come up with keywords and keyword phrases that are related to your industry. For instance, if you are selling a wide variety of computer desks in Chicago, your consultant will come up with the most common related keyword phrases, such as computer desks for sale in Chicago or computer desks in Chicago, so your business will be easily searched and generated online.

If your business still don’t have a website or have already one but you don’t employ the most effective and appropriate internet marketing techniques, it is time that you start searching for a search engine consultant who will help you better optimize your website, generate more web traffic and eventually realize better returns.

Search Engine Optimization (SEO) can be a time-consuming task that requires expertise. If you have a business and you are thinking of using a local business search engine optimization consultant to expand your marketing efforts, there are several important things you will want to consider or keep in mind when hiring one.

Before you choose to use the services of an SEO consultant, it is important first to have an understanding why you need SEO services for your local business. In this Internet world, almost everyone does a local business search through the Internet first whenever they need something, whether it be a particular product or services. In fact, more than 80% of the market share search the Internet first for places where they can find the particular products they need before they make a purchase. So, if you are running a local business, having an online presence would be helpful to increase your sales. Otherwise, you are will lose your potential customers to your competitors who have a well-optimized website. If you are new to SEO, you will likely need the help of an SEO expert. However, before hiring one, here are some important things to keep in mind so you are assured to get the best one who can really help your business.

First, the local business search engine consultant you will choose should be reputable and should have a proven record in search engine optimization. Second, you make sure that the rate of the SEO expert you are going to choose is fair. Finally, you need to know about the specific methods that the SEO expert will use to help you achieve the results you want to achieve, and how such SEO techniques will help your website.

To check on the credibility of an SEO company, read unbiased reviews about the company or customers’ feedback. Also, you do not want to deal with a fly-by-night company, so make sure that it has been in the industry for quite sometime.

Secondly, comparing its rate with other companies’ rates is smart thing to do. Make sure that it is not overpricing for the work that they will promise you. Some companies charge a thousand dollars for just an SEO analysis of your website that only outlines the SEO techniques of methods they can use to help your website. So, how much more will they charge you for the actual labor? Be aware that these companies are unlikely the type of companies that will really help you with your SEO needs. There are actually many SEO companies that give a free honest analysis of your site and consultation.

Third, make sure that the company will explain to you what SEO techniques they are going to use to help the business. A company that does not give a clear and detailed explanation and that does not entertain your questions is an indication that it is not a reliable company. Get a printed break down of the specific SEO services to be performed and make a comparison with other companies’ packages.

Consider the above tips if you are thinking of using the help of a local business search engine consultant to take your local business to the next level. Being critical will help you get the best SEO consultant for your business website.

In the corporate setting business consultants are brought in to work on many topics including competence in motivation. Envy is related to feelings of inferiority, which are brought about by unfavorable social comparisons and can contribute to a person’s negative self-evaluations. You possibly have witnessed this through the years that individuals of the same economic means, as in income, generally stick together. You may not have ever been the type of person to boast or build yourself up.

You may be secure enough with yourself and am happy for what you have. For many in the corporate sector, contents in motivation are two areas that business consultants assist employees with. Emotions towards friends, peers and colleagues are often touched upon in order to develop better communication within the business.

You do not envy your friends who have more because you believe you can achieve it too, if it is something you really want. However, you may be annoyed with the friends that boast and are arrogant. You may look at them as being very insecure, but you know they think they are impressing you.

Everyone is not the same and we all have different talents and learning abilities, but living one’s life with incremental views seems to have an all around positive outlook with all the individuals who live and learn by this theory.

If you are out to increase the effectiveness of your online exposure and attract prospective online customers, you owe it to yourself and the financial future of your business to learn everything you can about effectively using a business consultant to facilitate company growth.

Do you want to increase the effectiveness of your online marketing techniques to dramatically grow your bottom line?

If so, read about and download my new free eBook How A Business Consultant Can Increase Your Marketing Effectiveness.

Business consulting is being used more today than ever before in facilitating organizational change in the corporate climate to clear a path for promotion and development of high potential female employees. It is more or less difficult for a woman to achieve a higher-status position than a man within the hallowed corporate walls.

However, if the woman who is striving for the position is focused on developing more fully the part of her that is able to exert herself in a still typically male dominated business environment, she will stand a stronger chance of obtaining a higher level of corporate authority.

In business consulting, consultants are facilitating women in developing a stronger sense of social dominance. The exciting aspect that more socially dominant women can offer is the blending of leadership qualities of being direct, which is typical of a male leader, and being more democratic which is more often found in female leaders. In large part however, it stands true from a psychological perspective that men and women play important roles for each other in balancing polarities.

The idea that one is better than the other is, by in large, a masculine speculation of hierarchy that attempts to place value and comparison on people, places, and things. To begin to see women’s roles in society currently, without prejudice, is to see how much they serve, and that they are indeed already in a high status position in life.

If you are out to increase the effectiveness of your online exposure and attract prospective online customers, you owe it to yourself and the financial future of your business to learn everything you can about effectively using a business consultant to facilitate company growth.

Do you want to increase the effectiveness of your online marketing techniques to dramatically grow your bottom line?

If so, read about and download my new free eBook How A Business Consultant Can Increase Your Marketing Effectiveness.

In the early days of the Internet, it was easy enough to set up a website for your business and be found by prospective customers in a snap. Unfortunately, those days are over now that everyone has jumped on board and the competition has become fierce. The most effective method to keeping your edge is to enlist the services of an SEO Consultant.

As much as we all might like to think otherwise, one cannot simply create a website, then sit back and expect it to take care of itself. It would also be disastrous to believe one of your employees with just a bit of tech savvy, can effectively keep your site competitive by throwing in a few keywords or adding confusing content; they are likely to do more harm than good.

In order to compete in today’s ever changing e-market, you are going to need the expertise of a seasoned consultant to first evaluate your site and then create a step-by-step plan to get your site back up in the ranks. Everyone wants to save money in this tight economy but let’s face facts; you would not engage the services of roofer to pour the foundation of your home. If you want an efficient, successful web-based business, you are going to need a professional SEO Consultant in your corner.

There are numerous methods for keeping your site viable and an experienced consultant will tell you up front that it takes time to cure your ailing web site. Do not be taken in by anyone who promises an instant fix; the last thing you need is what is known as black hat tactics that can get you barred from the Internet. A reputable consultant will evaluate your site and provide the suggested steps, along with a timetable for completion. These suggestions may involve several phases such as optimization, links, directory submissions and key phrases, which are a few of the many ways to improve your web presence.

If your web site is not performing or has fallen in the ranks, the most important investment you can make is to enlist the services of a reputable, experienced SEO Consultant to get you back in the running.

It’s the year 2021, and all we have to do is be kind to the planet around us. This is a list of ten vegan and cruelty free makeup that are attempting to brighten your beauty bag this year.

With the emphasis on sustainability,Guest Posting we’ve all grown more careful of what we wear and the goods we consume. Environmentally mindful and friendly cosmetics and skincare products are becoming increasingly popular. Consumers are becoming more aware of the substances used in cosmetics as well as the science behind them. The demand for best vegan beauty products has risen to prominence as a result of this shift in mentality.

Why do people go for vegan products?

Vegan and cruelty free makeup cosmetics avoid the use of any animal products or by-products entirely, and they provide a slew of health advantages for your skin. Vegan goods provide a natural source of sustenance derived from plants and minerals, as well as substances that have been thoroughly studied. They don’t contain any dangerous ingredients, and they’re ideal for those with sensitive skin. The cruelty free cosmetics have gentle formulations and are cruelty-free, as well as gluten-free. What’s not to like about sustainable products that are good for both you and the environment?

Kiro clean

Kiro designs each product with a focus on design and ergonomics in order to provide the greatest and most comfortable goods for everyday usage. Their vegan cosmetic brands are cruelty-free and vegan, which means they’re beneficial for both your skin and the environment. Their recipe is free of any potentially harmful additives and delivers vibrant colours and rich textures. Jojoba oil, shea butter, vitamin C, and mango seed oil are just a few of the vital constituents. Their lipsticks give a splash of colour, moisture, and a wonderful feel to your lips.

List of the best vegan products for a healthy skin

Let us have a look at the best vegan products that every female must try out:

Nyor

Parineeta Borthakur was continually watching and analysing the makeup artist’s every move after sitting for hours caked in makeup. From the way their hands worked on one’s face to how they created the ideal shade. She began her investigation on allergy tested makeup and discovered that the majority of companies employ harsh chemicals on the skin or utilise animal-derived components. As a result, she decided to launch her own cosmetic brand in 2017. Nyor features lipsticks for every mood, as well as a list of healthy components.

RMS beauty

RMS Beauty, animal cruelty free makeup, is on a mission to change the way women use makeup by developing products that are not only nontoxic, but also heal and nourish skin with organic, natural ingredients. Their multi-use products are particularly popular, despite the fact that they are not entirely vegan due to the beeswax. The company is dedicated to using 100% reusable or recyclable packaging, and none of their products are ever tested on animals.

100% pure

100 percent Pure aspires to create the world’s most pure organic and natural cosmetics, beauty products, and skincare line. To give your skin the most benefits, their vegan cosmetics are formulated with high-performing antioxidants, naturally occurring vitamins, and essential oils. Furthermore, none of their products, including individual ingredients, are ever subjected to animal testing. Our one-stop shop for all things beauty, including skincare, soaps, and shampoos, is 100 percent Pure.

Juice beauty

Juice Beauty believes that caring for your skin should not come at the expense of your health or the environment. They use only certified organic and natural ingredients to deliver clinically validated results that are safe for you and the environment. All of Juice Beauty’s well-loved products from MS Glamour are Leaping Bunny Certified Cruelty-Free and vegan-friendly, according to PETA.

Love Goodly

Love Goodly’s, best paraben-free cosmetics, mission is to help you find natural, nontoxic, and vegan beauty brands so you can vote with your dollars for a more conscious beauty industry. Their bimonthly subscription boxes include non toxic beauty and wellness products you’ll love, plus you can shop your favourites directly through Love Goodly’s store if you really like something. All of their products are cruelty-free, vegan, and free of harmful synthetic ingredients such as parabens, BPA, and others.

Wander beauty

With their travel-friendly, cruelty-free makeup and skincare, Wander Beauty is helping jet-setters stay beautiful on the go. Their products are simple to use and made with skin-nourishing ingredients to keep our skin looking great even when we’re on the go. Wander Beauty has a place in our carry-on with multi-use sticks, eyebrow pencils, and hydrating under-eye masks.

Wrap up

These are the best vegan brands that you must try out for flawless and beautiful skin. These products are 100% natural and will not cause any kind of side effect at all. Shop for them and enjoy eternal beauty. Want to try out your hands on the best then all you need to do is to fill your bags from MS Glamour. We are a leading place to help you shop for the right products and give you beautiful skin.

Food waste is a huge problem faced by many restaurants and hotels around the world, and it is something that can eat away into your profits as well cause severe harm to the environment.

Many restaurants try their best to reduce waste by implementing standards and policies,Guest Posting and while some have succeeded, some have not, because such efforts need to be done efficiently so that it does not hamper the day-to-day operations of the establishment, but still reduces waste from every possible aspect of its processes. Reducing food waste is usually the responsibility of all kitchen staff, but it is the head of kitchen who will be help responsible by management to reduce costs in their department. The head of the department may be the one wearing the chef apron, coat and toque, but he is also the person who needs to work out better ways of reducing waste in his division.

Restaurants use many methods to reduce waste in every possible way, in addition to food waste. They use more durable uniforms such as those made of high-quality fabrics or denim aprons, as well as ensuring that guests amenities are used in a proper way within their premises.

However, as the biggest problem and biggest expenses they face is food waste, here are few tips pf how a restaurant can reduce it.

Measure food waste – Keeping a track of food waste can help any restaurant or hotel to identify areas where they can scale back on their processes without hampering the supply to their customers. Incorporating an inventory for it can help you know exactly where your food waste is greater so that you know what to do to cut down on it.

Predicting orders – Have a system in place where you predict the food orders per day, so that you can prepare for that exact amount, instead of over-prepping and wasting.

Training staff – Training staff who handle food and engaging their help to reduce food waste is a very effective way in which you can control it, since they are the ones who are regularly preparing and arranging the food, and they will be able to provide better more innovative ideas for reducing wastage.

Proper stock control – Efficient ordering and stock rotation is very important in your endeavors to reduce waste, by not over ordering on things that may spoil after some time and thus result in greater wastage. In addition, all food items should be stored in a proper manner in clearly marked containers and packages, which will include the date purchased. Practicing a proper food order rotation means you will always serve only the freshest produce, rather than old frozen stock.

Excess food – While it is sometimes inevitable that you will have excess food, you need to have a proper plan on what you do with it. Most restaurants and hotels practice donating such food to homeless shelters or soup kitchens to feed the needy, rather than waste it. On occasions when you have extra ingredients, you can find alternative ways to use it, and perhaps make some extra profits at the same time.

Composting – One of the major disadvantages of food waste in the environmental impact it has, and a way to reduce this is by composting the biodegradable items. If you have your own fruit and vegetable gardens, as many establishments now do, then this compost can serve as a natural fertilizer for your crops.

Recycling – Certain things like paper, plastic, glass etc can be given for recycling, once again reducing the negative impact you have on the environment. You should have clearly marked separate bins for disposal of recyclable waste, so that you can do it more effectively and efficiently.

Many establishments these days are more environmentally conscious, taking extra efforts to reduce the negative impact they have on it with sustainable practices. Increased food waste means more garbage and landfills, causing a huge problem, and reducing such waste can help you not only save the environment but reduce your costs as well. Effectively working towards reducing waste can improve your profit margins since you are not spending on unnecessary food which you will ultimately throw away. Plus, as we said efficient reordering means you are serving only food made from fresh ingredients, improving the taste and quality of your food.

We all love going to restaurants with family and friends to celebrate a special occasion or to simply enjoy a meal and the company we are with.

We love being served by polite and pleasant waiters wearing their elegant and fancy server aprons,Guest Posting and adorned with bright pleasing smiles. For restaurateurs, their main aim is to create an enjoyable and comfortable experience for all their customers.

When we say all customers, we certainly mean everyone, and it includes even those who have special needs. Restaurants try their very best to cater to all the needs of their guests, and try to provide a pleasant experience for all. Guests whose special needs are met by a restaurant will appreciate the extra attention and care taken by the owners and staff, and of course this will lead to more loyal customers for the business. In addition, many countries have special laws stating the minimum requirements to assist disabled persons or those with special needs to patronize businesses, which restaurants and hotels need to adhere to. This is a very good move by governments who endeavor to create inclusion for such communities within society.

So, what can restaurants actually do to make themselves more accessible to those customers who have special needs?

Braille signs – Braille is a system of dots which represent letters of the alphabet, which can be read by visually impaired persons. Such signs make a restaurant more accessible for them, and even menus can be printed in braille for their use.

Wider aisles – Wider aisles make it easier for those using a wheelchair to move around the restaurant, and ensures that they will not bump into other guests or furniture. It is also useful for the elderly who may be using walkers or canes, or those who may need someone to support or assist them.

Offer help – Restaurant and hotel staff should be especially trained in how to help those customers with special needs, and to be helpful and pleasant at all times. It helps when staff are wearing their branded waist aprons or server aprons, so that guests can identify them easily when assistance is required. Opening doors for such clients, rearranging seating as required, extra help and service at the tables, reading the menu to those who are visually impaired, even knowing sign language to communicate with the aurally impaired are small ways in which the staff can help guests feel comfortable and at ease.

Do not make special needs customers feel uncomfortable – Staff should be given training on how to greet special needs customers the same way they would other guests, and not make them feel uncomfortable with the way the staff behave. Sometimes staff may try to ignore such guests if they do not know how to handle them, which is why extensive training on such situations is vital. It is equally important that staff are aware of the different types of disabilities that people may have and know how to recognize them and cater to their specific needs.

Accessible restrooms – It is always best to have separate restrooms for disabled persons and for the elderly, with special attention given to cater to their needs. Having separate restrooms will also help them to be able to use the facilities more conveniently, rather than waiting in line, if it is a busy night.

Patience – Patience is a very important aspect when dealing with those with special needs, and they should be given sufficient time to settle in to their table, to place their order and even when leaving the restaurant or hotel. Staff should know not to rush such customers and to give them ample time to enjoy their experience at the restaurant, at their own pace.

Making your business more accessible to disabled or special needs customers is a move in the right direction, and very minor changes can make a big difference in the experience they have at your establishment. Braille signs and menus, wider aisles and accessibility to all facilities of the restaurant, including an empathetic and well-trained staff cadre can help your special needs customers to be self-sufficient and independent, and assists greatly towards inclusive living. It is also best that restaurants be aware that certain people with special needs may have service animals with them, and catering to them will be an added advantage. This can easily be done by allocating a separate area for special needs tables, where guests can keep their service animals with them, without disturbing other guests.

When we visit a restaurant, café or hotel to enjoy a meal, we don’t really think twice about the internal operation that is working to create and serve those delicious dishes, do we?

In reality,Guest Posting there is a lot going on in a commercial kitchen, and it is one of the busiest departments in a hotel. Kitchen staff work long hours; no sooner have they finished up with breakfast for guests, they need to start on lunch, and soon after that dinner, and all this in addition to specialized meals ordered by customers. So, staff in a commercial kitchen wearing their chef whites, chef aprons and hats are always running around, always working, preparing ingredients, cooking, cleaning.

The internal rules and regulations of a kitchen are far more complex however, and it’s through those rules that they ensure that there is a smooth operation in the kitchen, and that everyone knows what they are supposed to do and how they are supposed to do it. There are also certain industry standards that have to be adhered to in a commercial kitchen, which are mostly in tune with safety regulations when it comes to food preparation, which help restauranteurs avoid unnecessary legal issues when it comes to hygiene and cleanliness.

One such industry standard that kitchens adhere to is color coding the kitchen, including equipment, tools etc which are used daily for food preparation. Certain properties also have different colored uniforms for their staff, distinguishing the hierarchy of the kitchen, with the head chef wearing his chef whites, and all other chefs, cooks and kitchen staff being given different colored uniforms and chef aprons in order to easily identify them according to the job they do.

When it comes to equipment and tools, the commonly used color coding are as follows:

White – bakery and dairy products.

Blue – raw fish.

Red – raw meat.

Green – fruit, salad and fresh vegetables.

Yellow – cooked meat or raw poultry.

Brown – root vegetables.

Pink – vegan food.

Purple – allergenic food.

Black – bar use.

So, what kind of equipment do kitchens usually color code?

Chopping boards – Food safety regulations state that a single chopping board cannot be used for raw meats, cooked meats, vegetables and fruits and other items, and this is why kitchens have sets of color-coded chopping boards, according to the usual color-coding system given above. This also helps kitchen staff to easily identify which board should be used for which item, and will not accidentally mix them up.

Kitchen knives – Using the right type of knife is important both in terms of the safety of the user as well as ensuring food safety. In the first instance, using the wrong knife to cut certain things could result in cuts and bruises and injuries, while it is considered to be unhygienic to use one knife to cut different ingredients (similar to chopping boards). By color coding the knife handles, it makes it easier for kitchen staff, especially trainees who are yet not proficient on which knife should be used to cut which ingredient, to select the right knife they need for the job. It is also an efficient method of training junior kitchen staff regarding the different knives in use in a commercial environment.

Tongs, brushes and Thermometers – Color coding these different types of tools is important since it ensures that each one is used only with the same types of food. Again, food preparation hygiene comes into play here, and regulations state that staff should use different tools for meats, vegetables, fruits, cooked food etc, in order to avoid contamination.

Food packing containers – Different types of food, raw food, cooked food etc should be packed and stored in different colored containers.

What are the benefits of color coding your equipment and tools?

It ensures food safety and reduces the chance of cross contamination of food.
It is convenient for kitchen staff to select the right equipment for the right food items.

When a commercial enterprise makes it a priority to ensure that they conform to industry standards and laws and regulations in their industry, then it is apparent that they are concerned with providing a good service and maintaining the highest possible standards for their establishment. Whether the staff are in their chef whites or in colored uniforms and chef aprons, it does not matter so much, but if they ensure that they are adhering to the highest level of food safety standards, then it can certainly be considered as a responsible commercial venture.

When you and I see people who prepare food, and do so many other tasks in a commercial kitchen, such as a restaurant, café or hotel, we simply see them all as Chefs or cooks, there being no distinction between the two.

Whether they are wearing a professional chef coat and toque (the tall hats worn by professionals) or simply a cook shirt under their apron,Guest Posting we see them all in the same light. However, did you know that in the culinary world there is a big difference between the two designations?

For one thing, the uniform that they wear is vastly different. A Chef dressed in his professional uniform of a Chef coat and pants and tall Toque commands the respect and honor that his experience and expertise bring. The Head Chef will usually have the tallest hat, and its height will reduce as they go down the line, while a cook may simply wear a skull cap or beanie to cover their head, and a kitchen shirt rather than the usual double-breasted jacket. Hence to most laymen like us, the only difference we see between the two are the hat and the clothing, even though the actual differences go far deeper into their skills and experience.

Usually, a Chef is someone who has finished culinary school and gained many years of experience, and a cook is someone who either simply enjoys cooking (possibly a home cook or something similar) or is still in culinary school and is learning the ropes, or are probably still apprenticing under a professional. In the hierarchy of the kitchen a cook is considered a lower rank than a chef, which is why they do not get to wear the tall hat and Chef coats and are simply attired in cook shirts and beanies.

What defines a chef?

They should be in possession of a culinary degree from a recognized culinary school.
Have had extensive training under a professional (apprenticeship).
Have greater responsibilities in the kitchen and are usually in a supervisory or managerial role.
They are able to create and implement menus.
They are able to create new dishes which are signature to them.

Chefs have many specialties as well, and different professionals are needed in a commercial kitchen to carry out different activities or head the different sections of a kitchen. These areas of specialty and the hierarchy of the kitchen may include:

Chef de Cuisine – He or she is the absolute head of the kitchen and takes on the role of the Manager. Overall kitchen operations, and all staff under the kitchen department come under their purview.
Sous Chef – The second in command in the kitchen and assistant to the Chef de Cuisine. They take on a more supervisory level responsibility and report back to the head of the kitchen.
Pastry – These professionals are creative geniuses who specialize in desserts and cakes.
Garde Manger – They specialize in cold dishes such as salads and salad dressings, terrines, cold hors d’oeuvres, cold platters, sandwiches and canapes.
Chef de Partie – These are line cooks and will be placed in charge of a specific section of the kitchen such as meat preparation, sauces etc.
Commis Chef – They are apprentice cooks who will assist in the more menial jobs like chopping, cutting and dicing ingredients, and preparing the ingredients for cooking.

While Chefs are generally creative and come up with innovative dishes and garnishing, cooks usually don’t have a say in the creative aspects of the menu items, and are always working under the supervision and management of the head of the kitchen or sectional supervisor. This hierarchy in the kitchen is strictly maintained in all commercial kitchens in order to have a smooth operation, and you can usually distinguish the different levels of the hierarchy from their uniform style or color.

A cook’s responsibilities or jobs include:

Preparing the food daily based on the recipe or the menu plan given to them.
Preparation of ingredients.
Cleaning and washing.
Follow directions and instructions given to them and carry out any other function as required by their supervisor or head of the kitchen.

Whichever job role they play, each person has an important function for the smooth operation of the kitchen, and each role is vital in giving customers a food experience of a lifetime. The learning process for a Chef is long and hard, with many years of endless hours put into it, and therefore when they finally come up to the standard of being referred to as a professional Chef, they certainly deserve all the honor and glory that goes with it.